Website SEO audits
An audit is worth doing when you know something is wrong and nobody can agree what. The whole site is crawled and checked against how search engines actually behave: the technical setup, the content, the links and the competition.
It comes back as a ranked list of what is actually holding you back, separated from the long tail of things that are imperfect but harmless, rather than a printout of everything a tool flagged.
The work
What an SEO audit involves
What gets checked
Crawling and indexing first, because a page search engines cannot reach cannot rank. Then site speed and Core Web Vitals, internal linking and architecture, duplicate and thin pages, titles and descriptions, structured data, mobile rendering and the link profile.
How you compare with who outranks you
The pages currently beating yours are reviewed alongside your own: their content, their structure and their links. That shows what it would actually take to compete for each term, and where the effort is better spent elsewhere.
Ranked by what it would actually change
Every finding says what is wrong, why it matters and what good looks like, ordered by likely impact against effort, so your developer knows what to do first. The report is explicit about the items that are technically imperfect and safe to ignore, because those are what usually swallow a development budget.
Questions
Common questions
How long does an audit take?
It depends on the size of the site and how quickly access to analytics and Search Console is provided.
Do you fix what you find?
Only if you want it done. The audit stands on its own and you are free to hand it to your own team or another agency. If you would rather hand the work over, it is quoted separately, and the report marks which items your own team can handle alone.
Is this just an automated report?
No. Tools do the crawling; the interpretation is done by hand. A raw tool export lists thousands of issues without telling you which three matter.
What do you need from us?
Access to the site, Google Search Console and analytics, plus a short conversation about which pages actually matter commercially.
How often should we audit?
Annually for a stable site, or after any migration, redesign or significant drop in traffic.
Will the audit slow down our site?
No. The crawl is throttled so it does not strain your server, and on large or fragile sites it can be run out of hours.
Services
Related to SEO audits
Technical SEO
Crawling, indexing, site structure, speed and structured data fixed, so search engines can find, understand and trust every important page on your site.
SEO strategy
A clear SEO plan showing which searches you can realistically win, which to leave, and the order to tackle the work for the best return on effort.
Page speed optimisation
Slow pages diagnosed and fixed at the cause, with Core Web Vitals measured before and after, so visitors stay and search rankings are not held back.
Link building
Links earned from relevant, reputable sites through content worth citing and genuine outreach, with harmful links cleaned up to protect your rankings.
SEO copywriting
Website pages written to rank and to persuade: one clear purpose per page, the language your customers search with and a structure that is easy to read.
Conversion rate optimisation
Your website analysed to find where visitors drop off, with fixes and properly run tests that turn more of your existing traffic into enquiries and sales.
Start a conversation
Send over the domain. You will get a clear outline of what an audit would cover and what it costs, and if the problem is obvious from the outside you will be told so and saved the fee.
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